we are sensemakers: creating meanings to experience.

We are a (brand) semiotics, cultural insight and creative strategy consultancy that will support you to find key symbols and concepts for your brand or company. We make rigorous cultural research and analysis for Marketing and Communications that will light the way for your strategic decisions.

Our expertise is to reveal meaningful symbols, trends and concepts within target culture and to empower you on how to be meaningful and relevant in different cultures. In this context, we provide services such as (brand) semiotics, cultural trend analysis, insight and foresight studies in order to help you to steer the meaning of your brand or company both now and in the future.

SERVICES

ABOUT US

PAKT insight+imagination is a London and Istanbul based (brand) semiotics, insight-foresight and creative strategy consultancy.

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OUR MAIN IDEA

A person uses both logic and emotions during decision-making process. Decisions take place as a result of a constant cycle between these two.

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MULTISENSORY EXPERIENCE

Human experience is a highly influential, multisensory communication field that produce perennial meanings.

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SEMIOTICS + INSIGHT

You need to make sense and create meaningful communications to make an indelible imprint in your audience’s hearts and minds.

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BRANDS